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MEDIA COVERAGE OF SMOG IN PUNJAB A COMPARATIVE STUDY OF URDU AND ENGLISH DAILIES

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11 Pages : 106-115

http://dx.doi.org/10.31703/grr.2024(IX-III).11      10.31703/grr.2024(IX-III).11      Published : Sep 2024

Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies

Abstract

    This research explores the media coverage of smog in Punjab, with a specific focus on Faisalabad city, employing a qualitative research methodology guided by the social learning theory. Smog, a pervasive environmental concern, poses significant challenges to public health and the ecosystem. Understanding how media, in both Urdu and English languages, frames and disseminates information about smog is essential in addressing this pressing environmental issue. The study's central objective is to investigate how language and cultural context influence media portrayals of smog in Urdu and English dailies within the Faisalabad region. This research endeavors to uncover the factors contributing to media narratives surrounding smog. Employing qualitative research techniques, the study seeks to discern the underlying dynamics that influence the framing of smog-related issues in the media, ultimately contributing to more informed environmental discourse and policy initiatives in Punjab.

    Smog, Health Belief Model, Mass Media Coverage, Climate Change, Print Media

    (1) Muhammad Tayyab
    Research Scholar, Department of Mass Communication, Government College University, Faisalabad, Punjab Pakistan.
    (2) Ashraf Iqbal
    Assistant Professor, Department of Mass Communication, Government College University, Faisalabad, Punjab, Pakistan.
    (3) Raheela Firdous
    Visiting Faculty, Government College Women University, Faisalabad, Punjab Pakistan.
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Cite this article

APA

    APA : Tayyab, M., Iqbal, A., & Firdous, R. (2024). Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies. Global Regional Review, IX(III), 106-115. https://doi.org/10.31703/grr.2024(IX-III).11

CHICAGO

    CHICAGO : Tayyab, Muhammad, Ashraf Iqbal, and Raheela Firdous. 2024. "Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies." Global Regional Review, IX (III): 106-115 doi: 10.31703/grr.2024(IX-III).11

HARVARD

    HARVARD : TAYYAB, M., IQBAL, A. & FIRDOUS, R. 2024. Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies. Global Regional Review, IX, 106-115.

MHRA

    MHRA : Tayyab, Muhammad, Ashraf Iqbal, and Raheela Firdous. 2024. "Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies." Global Regional Review, IX: 106-115

MLA

    MLA : Tayyab, Muhammad, Ashraf Iqbal, and Raheela Firdous. "Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies." Global Regional Review, IX.III (2024): 106-115 Print.

OXFORD

    OXFORD : Tayyab, Muhammad, Iqbal, Ashraf, and Firdous, Raheela (2024), "Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies", Global Regional Review, IX (III), 106-115

TURABIAN

    TURABIAN : Tayyab, Muhammad, Ashraf Iqbal, and Raheela Firdous. "Media Coverage of Smog in Punjab: A Comparative Study of Urdu and English Dailies." Global Regional Review IX, no. III (2024): 106-115. https://doi.org/10.31703/grr.2024(IX-III).11