A GENRE BASED STUDY OF SELECTED DENTAL BROCHURES IN PAKISTAN

http://dx.doi.org/10.31703/grr.2021(VI-I).17      10.31703/grr.2021(VI-I).17      Published : Mar 1
Authored by : Maryam Dua e Fatima , Mamona Yasmin Khan , Masroor Sibtain

17 Pages : 154-164

References

  • Alali, B. A., Mohamad Ali, A., & Mohamad Ali, A. (2019). Genre-based Analysis of Travel Guides: A Study on Malaysia, Thailand and the Philippines. LSP International Journal, 6(2), 12- 16. https://doi.org/10.11113/lspi.v6n2.86
  • Bhatia, V. K. (1993). Analyzing Genre: Language Use in Professional Settings. London: Longman.
  • Bødker, S. (1987). Through the Interface - a Human Activity Approach to User Interface Design. DAIMI Report Series, 16(224), 23-56. https://doi.org/10.7146/dpb.v16i224.7586.
  • Budiarti, H. (2013). Genre Analysis of Stanford University Brochures (Doctoral dissertation) Dian Nuswantoro University, Semarang, Indonesia.
  • De Saussure, F. (1965) Course in General Linguistics, W. Baskin (transl.), New York, NY: McGraw-Hill.
  • Domzal, T. J., & Kernan, J. B. (1992). Reading Advertising: The What and How of Product Meaning. Journal of Consumer Marketing.
  • Ferreira, M., Siders, R., Tsuji, Y., & Cianfrone, B. (2006). Celebrity Endorsement: A Literature Review. Journal of Marketing Management, 15(4), 291-314. https://doi.org/10.1362/0267257997848703 79.
  • Goodwin, T. (1999). Measuring the Effectiveness of Online Marketing. Journal of the Market Research Society, 41(4), 403-407.
  • Harshaw, C. E., & Turner, E. T. (1999). Communication Theories and Approaches. Ankara: Political Bookstore.
  • Khan, M., Amjad, N., & Rubab, I. (2020) Visual communication in Corporate Brands: A Semiological Discourse Analysis of car Brochures. International Journal of Psychosocial Rehabilitation, 24(8).
  • Kothari, C. R. (1990). Research Methodology. Methods and Techniques. New Age International (P) Ltd., Publishers Published by New Age International (P) Ltd., Publishers
  • Kristina, D., Hashima, N., & Hariharan, H. (2017). A Genre Analysis of Promotional Texts in an Indonesian Batik Industry. Indonesian Journal of Applied Linguistics, 7(2), 425-435.
  • Levi-Strauss, C. (1983). Structural Anthropology, M. Layton (transl.), Chicago, IL: University of Chicago Press.
  • Lee, S. J. (2015). Content Analysis in Consumer Research. Journal of Consumer Research. https://doi.org/10.1086/208674.
  • Luna, D., Peracchio, L. A., & de Juan, M. D. (2002). Cross-cultural and Cognitive Aspects of Website Navigation. Journal of the academy of marketing science, 30(4), 397-410.
  • Marshall, M. N. (1996). Sampling for Qualitative Research. Family Practice, 13(6), 522-526. https://doi.org/10.1093/fampra/13.6.522
  • Mays, N., & Pope, C. (1995). Qualitative Research: Rigour and Qualitative Research. British Medical Journal, 311(6997), 109-112.
  • Peirce, C. S. (1974). Collected papers of charles sanders peirce (Vol. 2). Harvard University Press
  • Poole, D., & Samraj, B. (2002). Discourse Analysis and Applied Linguistics. In The Oxford handbook of applied linguistics.
  • Stotesbury, H. (2003). Evaluation in Research Article Abstracts in the Narrative and Hard Sciences. Journal of English for Academic Purposes, 2(4), 327-341.
  • Swales, J. (1990). Genre analysis: English in academic and research settings. Cambridge University Press.
  • Swales, J. M. (2011). Aspects of article introductions (No. 1). University of Michigan Press.
  • Taherdoost, H. (2016). Sampling Methods in Research Methodology; How to Choose a Sampling Technique for Research. Journal of Linguistics.
  • Williams, I. A. (1999). Results Sections of Medical Research Articles: Analysis of Rhetorical Categories for Pedagogical Purposes. English for Specific Purposes, 18(4), 347-366.
  • Zhou, Z. (1997). Destination Marketing: Measuring the Effectiveness of Brochures. Journal of Travel & Tourism Marketing, 6(3-4), 143-158.
  • Alali, B. A., Mohamad Ali, A., & Mohamad Ali, A. (2019). Genre-based Analysis of Travel Guides: A Study on Malaysia, Thailand and the Philippines. LSP International Journal, 6(2), 12- 16. https://doi.org/10.11113/lspi.v6n2.86
  • Bhatia, V. K. (1993). Analyzing Genre: Language Use in Professional Settings. London: Longman.
  • Bødker, S. (1987). Through the Interface - a Human Activity Approach to User Interface Design. DAIMI Report Series, 16(224), 23-56. https://doi.org/10.7146/dpb.v16i224.7586.
  • Budiarti, H. (2013). Genre Analysis of Stanford University Brochures (Doctoral dissertation) Dian Nuswantoro University, Semarang, Indonesia.
  • De Saussure, F. (1965) Course in General Linguistics, W. Baskin (transl.), New York, NY: McGraw-Hill.
  • Domzal, T. J., & Kernan, J. B. (1992). Reading Advertising: The What and How of Product Meaning. Journal of Consumer Marketing.
  • Ferreira, M., Siders, R., Tsuji, Y., & Cianfrone, B. (2006). Celebrity Endorsement: A Literature Review. Journal of Marketing Management, 15(4), 291-314. https://doi.org/10.1362/0267257997848703 79.
  • Goodwin, T. (1999). Measuring the Effectiveness of Online Marketing. Journal of the Market Research Society, 41(4), 403-407.
  • Harshaw, C. E., & Turner, E. T. (1999). Communication Theories and Approaches. Ankara: Political Bookstore.
  • Khan, M., Amjad, N., & Rubab, I. (2020) Visual communication in Corporate Brands: A Semiological Discourse Analysis of car Brochures. International Journal of Psychosocial Rehabilitation, 24(8).
  • Kothari, C. R. (1990). Research Methodology. Methods and Techniques. New Age International (P) Ltd., Publishers Published by New Age International (P) Ltd., Publishers
  • Kristina, D., Hashima, N., & Hariharan, H. (2017). A Genre Analysis of Promotional Texts in an Indonesian Batik Industry. Indonesian Journal of Applied Linguistics, 7(2), 425-435.
  • Levi-Strauss, C. (1983). Structural Anthropology, M. Layton (transl.), Chicago, IL: University of Chicago Press.
  • Lee, S. J. (2015). Content Analysis in Consumer Research. Journal of Consumer Research. https://doi.org/10.1086/208674.
  • Luna, D., Peracchio, L. A., & de Juan, M. D. (2002). Cross-cultural and Cognitive Aspects of Website Navigation. Journal of the academy of marketing science, 30(4), 397-410.
  • Marshall, M. N. (1996). Sampling for Qualitative Research. Family Practice, 13(6), 522-526. https://doi.org/10.1093/fampra/13.6.522
  • Mays, N., & Pope, C. (1995). Qualitative Research: Rigour and Qualitative Research. British Medical Journal, 311(6997), 109-112.
  • Peirce, C. S. (1974). Collected papers of charles sanders peirce (Vol. 2). Harvard University Press
  • Poole, D., & Samraj, B. (2002). Discourse Analysis and Applied Linguistics. In The Oxford handbook of applied linguistics.
  • Stotesbury, H. (2003). Evaluation in Research Article Abstracts in the Narrative and Hard Sciences. Journal of English for Academic Purposes, 2(4), 327-341.
  • Swales, J. (1990). Genre analysis: English in academic and research settings. Cambridge University Press.
  • Swales, J. M. (2011). Aspects of article introductions (No. 1). University of Michigan Press.
  • Taherdoost, H. (2016). Sampling Methods in Research Methodology; How to Choose a Sampling Technique for Research. Journal of Linguistics.
  • Williams, I. A. (1999). Results Sections of Medical Research Articles: Analysis of Rhetorical Categories for Pedagogical Purposes. English for Specific Purposes, 18(4), 347-366.
  • Zhou, Z. (1997). Destination Marketing: Measuring the Effectiveness of Brochures. Journal of Travel & Tourism Marketing, 6(3-4), 143-158.

Cite this article

    CHICAGO : Fatima, Maryam Dua e, Mamona Yasmin Khan, and Masroor Sibtain. 2021. "A Genre Based Study of Selected Dental Brochures in Pakistan." Global Regional Review, VI (I): 154-164 doi: 10.31703/grr.2021(VI-I).17
    HARVARD : FATIMA, M. D. E., KHAN, M. Y. & SIBTAIN, M. 2021. A Genre Based Study of Selected Dental Brochures in Pakistan. Global Regional Review, VI, 154-164.
    MHRA : Fatima, Maryam Dua e, Mamona Yasmin Khan, and Masroor Sibtain. 2021. "A Genre Based Study of Selected Dental Brochures in Pakistan." Global Regional Review, VI: 154-164
    MLA : Fatima, Maryam Dua e, Mamona Yasmin Khan, and Masroor Sibtain. "A Genre Based Study of Selected Dental Brochures in Pakistan." Global Regional Review, VI.I (2021): 154-164 Print.
    OXFORD : Fatima, Maryam Dua e, Khan, Mamona Yasmin, and Sibtain, Masroor (2021), "A Genre Based Study of Selected Dental Brochures in Pakistan", Global Regional Review, VI (I), 154-164
    TURABIAN : Fatima, Maryam Dua e, Mamona Yasmin Khan, and Masroor Sibtain. "A Genre Based Study of Selected Dental Brochures in Pakistan." Global Regional Review VI, no. I (2021): 154-164. https://doi.org/10.31703/grr.2021(VI-I).17