References
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- Bloch, P. H., & Richins, M. L. (1992). You look
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- Bourdieu, P., & Passeron, J. S. (1977). Reproduction in Education, Society, and Culture, Beverly Hills, CA: Sage
- Brigham, J. C. (1980), Limiting Conditions of the Physical Attractiveness Stereotype: Attributions about Divorce,
- Cook, Guy (1992). The Discourse of Advertising. London & New York: Routledge
- Dyer, G. (1982). Advertising as Communication, London: Methuen
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- Gouldner, A. W. (1976). The Dialectic of Ideology and Technology: The Origins, Grammar and Future of Ideology. New York: Macmillan
- Holbrook, M. B. (1978). Beyond attitude structure: Toward the informational determinants of attitude.Journal of marketing research,15(4), 545-556
- Jefkins, F. (1994). Advertising: London: Pitman.
- Jung, K. (2001). The Genre of Advertising in Korean: Strategies and “Mixing.” In E. Thumboo (ed.), theThree Circles of English, 257-75. Singapore: Uni Press.
- Jung, K. (2001). The genre of advertising in Korean: Strategies and “mixing”.The three circles of English, 257-275.
- Leacock, S. (1924). Garden of Folly, Toronto: S. B. Grundy
- O'Barr, M. (1994). Culture and the Ad: Exploring Otherness in the World of Advertising, Boulder Colo.: Westview.
- Piller, I. (2003). Advertising as a Site of Language Contact. Annual Review of Applied Linguistics
- Richins, L. (1991). Social Comparison and the Idealized Images of Advertising, Journal of Consumer Research, 18 (June), 71-83
- Solomon, M. R. (1988). Building up and breaking down: The impact of cultural sorting on symbolic consumption.Research in consumer behavior,3(2), 325-351
- Williams, R. (1980). Advertising: The Magic System. In his Problems in Materialism and Culture: Selected essays, 170-95. London: Verso
- Winkler, E. (2007). Understanding Language: New York
- Woods, N. (2006). Describing Discourse: Oxford University Press: New York
- Aaker, D. A.(1974). Deceptive Advertising, New York: Free Press
- Ahl, F. (1988). Art in Puns and Anagrams Engraved, TheFoundation of Letters, Jonathan Culler, ed., New York: Basil Blackwell
- Althusser, L. (1994). Ideological State Apparatuses.
- Baudrillard, J. (1983). Simulations. Translated by P. Foss, P. Patton, and P. Beitchman. NewYork: Semiotext
- Bhatia, T. (2001). Language mixing in Global Advertising. The Three Circles of English, ed. by Edwin Thumboo: 195-215. Singapore: Uni Press
- Bloch, P. H., & Richins, M. L. (1992). You look
- Bolinger, D. (1980). Language: The Loaded Weapon, London: Longman
- Bourdieu, P., & Passeron, J. S. (1977). Reproduction in Education, Society, and Culture, Beverly Hills, CA: Sage
- Brigham, J. C. (1980), Limiting Conditions of the Physical Attractiveness Stereotype: Attributions about Divorce,
- Cook, Guy (1992). The Discourse of Advertising. London & New York: Routledge
- Dyer, G. (1982). Advertising as Communication, London: Methuen
- Fairclough, N. (1995). Media Discourse: Oxford University Press: New York
- Fowler, R. et al. (1979). Language and Control, London: Routledge & Kegan Paul
- Garver, E. (1994). AristotleÂ’s Rhetoric: AnArt of Character. Chicago: University of Chicago Press.
- Gouldner, A. W. (1976). The Dialectic of Ideology and Technology: The Origins, Grammar and Future of Ideology. New York: Macmillan
- Holbrook, M. B. (1978). Beyond attitude structure: Toward the informational determinants of attitude.Journal of marketing research,15(4), 545-556
- Jefkins, F. (1994). Advertising: London: Pitman.
- Jung, K. (2001). The Genre of Advertising in Korean: Strategies and “Mixing.” In E. Thumboo (ed.), theThree Circles of English, 257-75. Singapore: Uni Press.
- Jung, K. (2001). The genre of advertising in Korean: Strategies and “mixing”.The three circles of English, 257-275.
- Leacock, S. (1924). Garden of Folly, Toronto: S. B. Grundy
- O'Barr, M. (1994). Culture and the Ad: Exploring Otherness in the World of Advertising, Boulder Colo.: Westview.
- Piller, I. (2003). Advertising as a Site of Language Contact. Annual Review of Applied Linguistics
- Richins, L. (1991). Social Comparison and the Idealized Images of Advertising, Journal of Consumer Research, 18 (June), 71-83
- Solomon, M. R. (1988). Building up and breaking down: The impact of cultural sorting on symbolic consumption.Research in consumer behavior,3(2), 325-351
- Williams, R. (1980). Advertising: The Magic System. In his Problems in Materialism and Culture: Selected essays, 170-95. London: Verso
- Winkler, E. (2007). Understanding Language: New York
- Woods, N. (2006). Describing Discourse: Oxford University Press: New York
Cite this article
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APA : Imran, R., Maqbool, S., & Sultan, A. (2018). Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements. Global Regional Review, III(I), 445-459. https://doi.org/10.31703/grr.2018(III-I).33
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CHICAGO : Imran, Rashida, Saira Maqbool, and Ameer Sultan. 2018. "Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements." Global Regional Review, III (I): 445-459 doi: 10.31703/grr.2018(III-I).33
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HARVARD : IMRAN, R., MAQBOOL, S. & SULTAN, A. 2018. Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements. Global Regional Review, III, 445-459.
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MHRA : Imran, Rashida, Saira Maqbool, and Ameer Sultan. 2018. "Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements." Global Regional Review, III: 445-459
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MLA : Imran, Rashida, Saira Maqbool, and Ameer Sultan. "Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements." Global Regional Review, III.I (2018): 445-459 Print.
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OXFORD : Imran, Rashida, Maqbool, Saira, and Sultan, Ameer (2018), "Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements", Global Regional Review, III (I), 445-459
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TURABIAN : Imran, Rashida, Saira Maqbool, and Ameer Sultan. "Promoting Consumer Culture: An Analysis of Pakistani Electronic Media Advertisements." Global Regional Review III, no. I (2018): 445-459. https://doi.org/10.31703/grr.2018(III-I).33