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Abstract
Back in 2014, Najam Sethi was pondering over the dilapidated situation of International cricket in Pakistan. He felt dismayed at the prospects of inviting international players after the country's track record of security and terrorism. Feeling nostalgic about the cricket in Pakistan, Sethi went through the PCB's documents and shockingly discovered that PCB is generating no revenue like it used to do until 2009. He was well aware of the fact cricket is the sport that is Pakistan's blood, and every nook and cranny is yearning for live cricket in Pakistan-comparing it with other countries like India, where IPL generates staggering revenues and proved the bordering country with amazement and thrill every year.Authors
1-Haider Ali Malik FAST School of Management, National University of Computer and Emerging Sciences, Islamabad, Pakistan.2-Haroon Khan FAST School of Management, National University of Computer and Emerging Sciences, Islamabad, Pakistan.3-Ghazala Haider Assistant Professor, Faculty of Management Sciences, Gift University, Gujranwala, Punjab, Pakistan.Keywords
PSL, Cricket, Teams,DOI Number
10.31703/grr.2020(V-II).05Page Nos
40-52Volume & Issue
V - II
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. Published: Jun 2020 Citation Formats ABNT APA BibTex MLA Oxford Harvard Chicago Turabian AAA MHRA Share Article
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