ARTICLE

LISTENING TO THE CUSTOMERS HOW QUALITY FUNCTION DEPLOYMENT QFD ADDRESSES THE EXPECTATIONS OF PEOPLE IN VARIOUS FIELDS ESPECIALLY IN EDUCATION

50 Pages : 467-477

http://dx.doi.org/10.31703/grr.2019(IV-II).50      10.31703/grr.2019(IV-II).50      Published : Jun 2019

Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education

    Quality Function Deployment is a versatile methodology, which systematically helps, enhancing the quality of products, services, etc., by incorporating the wishes and needs of the customers. It can be applied in almost every field of life, including transport system, library management system, online admission system, examination system, engineering, agricultural, software, and so on. The rationale of this article is to express the versatility of QFD. This broader objective is achieved by describing what QFD is; and how it works. Relevant literature indicates its application integrated with other methodologies. Special focus of this article is how QFD be used to improve various sections of education in Pakistan. The familiarity with QFD will motivate educational practitioners, researchers and many other to apply it in their relevant fields of interest to get improved quality of product or services with less cost and time.

    Customers, Quality Function Deployment, Education
    (1) Lubna Shoukat
    Assistant Professor, Department of Educational Training, The Islamia University of Bahawalpur, Punjab, Pakistan.
    (2) Zafar Iqbal
    Assistant Professor, Department of Educational Training, The Islamia University of Bahawalpur, Punjab, Pakistan.
    (3) Muhammad Waheed
    Assistant Professor, Department of Educational Training, The Islamia University of Bahawalpur, Punjab, Pakistan.
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Cite this article

    APA : Shoukat, L., Iqbal, Z., & Waheed, M. (2019). Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education. Global Regional Review, IV(II), 467-477. https://doi.org/10.31703/grr.2019(IV-II).50
    CHICAGO : Shoukat, Lubna, Zafar Iqbal, and Muhammad Waheed. 2019. "Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education." Global Regional Review, IV (II): 467-477 doi: 10.31703/grr.2019(IV-II).50
    HARVARD : SHOUKAT, L., IQBAL, Z. & WAHEED, M. 2019. Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education. Global Regional Review, IV, 467-477.
    MHRA : Shoukat, Lubna, Zafar Iqbal, and Muhammad Waheed. 2019. "Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education." Global Regional Review, IV: 467-477
    MLA : Shoukat, Lubna, Zafar Iqbal, and Muhammad Waheed. "Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education." Global Regional Review, IV.II (2019): 467-477 Print.
    OXFORD : Shoukat, Lubna, Iqbal, Zafar, and Waheed, Muhammad (2019), "Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education", Global Regional Review, IV (II), 467-477
    TURABIAN : Shoukat, Lubna, Zafar Iqbal, and Muhammad Waheed. "Listening to the Customers: How Quality Function Deployment (QFD) Addresses the Expectations of People in Various Fields Especially in Education." Global Regional Review IV, no. II (2019): 467-477. https://doi.org/10.31703/grr.2019(IV-II).50