ARTICLE

IMPACT OF INSTAGRAM ON PSYCHOLOGICAL WELLBEING AND BODY IMAGE OF FEMALE UNIVERSITY STUDENTS

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07 Pages : 71 - 82

http://dx.doi.org/10.31703/grr.2022(VII-II).07      10.31703/grr.2022(VII-II).07      Published : Jun 2022

Impact of Instagram on Psychological Well-being and Body Image of Female University Students

Abstract

    This research study aimed to understand the impact of Instagram usage on the psychological well-being and body image of female university students. In this study, a survey questionnaire was used for data. A sample of 150 female university students was selected through convenience sampling from the University of Management and Technology. The sample was equally divided among three academic programs offered in UMT e.g., BS, MA and MPhil. Moreover, cultivation theory was employed to provide a theoretical framework for a better understanding of the phenomenon and to explain the results.Findings suggested that the use of Instagram is the major cause of serious psychological issues in female university students and increased dissatisfaction among the female students regarding their own bodies. However, findings further suggest that the impact of Instagram was higher among those who spend more time on social media.

    Well-being, Instagram, Psychological Disorder, Cultivation Theory

    (1) Noor Ul Ain Nasir
    Lecturer in School of Media and Communication Studies, University of UMT, Lahore, Punjab, Pakistan.
    (2) Aleena Ayub
    BS Scholar, School of Media and Communication Studies, University of UMT, Lahore, Punjab, Pakistan.
    (3) Muhammad Sumair Ahmad
    Lecturer in School of Media and Communication Studies, University of UMT, Lahore, Punjab, Pakistan.
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Cite this article

APA

    APA : Nasir, N. U. A., Ayub, A., & Ahmad, M. S. (2022). Impact of Instagram on Psychological Well-being and Body Image of Female University Students. Global Regional Review, VII(II), 71 - 82. https://doi.org/10.31703/grr.2022(VII-II).07

CHICAGO

    CHICAGO : Nasir, Noor Ul Ain, Aleena Ayub, and Muhammad Sumair Ahmad. 2022. "Impact of Instagram on Psychological Well-being and Body Image of Female University Students." Global Regional Review, VII (II): 71 - 82 doi: 10.31703/grr.2022(VII-II).07

HARVARD

    HARVARD : NASIR, N. U. A., AYUB, A. & AHMAD, M. S. 2022. Impact of Instagram on Psychological Well-being and Body Image of Female University Students. Global Regional Review, VII, 71 - 82.

MHRA

    MHRA : Nasir, Noor Ul Ain, Aleena Ayub, and Muhammad Sumair Ahmad. 2022. "Impact of Instagram on Psychological Well-being and Body Image of Female University Students." Global Regional Review, VII: 71 - 82

MLA

    MLA : Nasir, Noor Ul Ain, Aleena Ayub, and Muhammad Sumair Ahmad. "Impact of Instagram on Psychological Well-being and Body Image of Female University Students." Global Regional Review, VII.II (2022): 71 - 82 Print.

OXFORD

    OXFORD : Nasir, Noor Ul Ain, Ayub, Aleena, and Ahmad, Muhammad Sumair (2022), "Impact of Instagram on Psychological Well-being and Body Image of Female University Students", Global Regional Review, VII (II), 71 - 82

TURABIAN

    TURABIAN : Nasir, Noor Ul Ain, Aleena Ayub, and Muhammad Sumair Ahmad. "Impact of Instagram on Psychological Well-being and Body Image of Female University Students." Global Regional Review VII, no. II (2022): 71 - 82. https://doi.org/10.31703/grr.2022(VII-II).07