ANALYSIS OF AUDIENCES USES AND GRATIFICATIONS IN THE SELECTED PAKISTANI URDU FILMS

http://dx.doi.org/10.31703/grr.2022(VII-II).02      10.31703/grr.2022(VII-II).02      Published : Jun 2
Authored by : Qaisar Khan , Sher Akbar , Javeria Zafar

02 Pages : 11-23

References

  • Adorno, T. W. (1950). The authoritarian personality, New York (Harper & Brothers) 1950.
  • Adria, M. (2010). Technology and nationalism. McGill-Queen's Press- MQUP.
  • Ali, A. (2015). Violence against women in Pakistani feature films. International Journal of Academic Research and Reflection, 3(2), 68-76
  • Ali, K., & Ahmad, A. N. (2016). Cinema and society: film and social change in Pakistan. Oxford University Press.
  • Begum, K. (2017). The War Between Moderate and Fundamentalist Muslims in the Pakistani Film, Khuda Ke Liye (In the Name of God).
  • Bilal, A. (2015). Technological Impact on the Art of Moviemaking: Deploying new and convergent media to redefine a model for Pakistan's Cinema (Doctoral dissertation, Nottingham Trent University) Bilal, A. 51/New Developments in Pakistani Cinema.
  • Bilal, A. (2015a). New Developments in Pakistani Cinema. In P. Drummond, ed. The London Film and Media Reader 3: Sixty Essays from FILM AND MEDIA 2013, The Third Annual London Film and Media Conference, London: The London Symposium, 2015. London, 527-
  • Buckland, W. (2011). Review of Richard Rushton, The Reality of Film: Theories of Filmic Realit. New Review of Film and Television Studies, 9(3), 390-394
  • Blumler, J. G. (1979).The role of theory in uses and gratifications studies. Communication Research, 6(1), 9-36.
  • Butler, M. (2004). Film and Community in Britain and France: From La Règle Du Jeuto Room at the Top. IB Tauris.
  • Carron, A. V., Hausenblas, H. A., & Eys, M. E. (1998). Group dynamics in sport. Fitness Information Technology. Morgantown, WV.
  • Elsaesser, T., & Hagener, M. (2015). Film Theory: An introduction through the senses. Routledge.
  • Eric, Egan (2002), Pakistani Cinema: Between the Domestic and the Regional, Asian Cinema, 13(1), 27-38(12).
  • Erigha, M. (2015). Race, Gender, Hollywood: Representation in Cultural Production and Digital Media's Potential for Change. Sociology Compass, 9(1), 78-89.
  • Erndl, K. M. (2016). Religious and national identity in My Name is Khan. Journal of Religion & Film, 20(1), 5.
  • Faruqi, S. (2010). Pakistan's film industry and cinema culture. Dawn News.
  • Ferrara, S. (2013). Steadicam: Techniques and aesthetics. CRC Press.
  • Gazdar, M. (1997). Pakistan Cinema, 1947- 1997. Oxford University Press, USA.
  • Glock Charles, Y. (1972). Images of 'God,' Images of Man, and the Organization of Social Life. Journal for the Scientific Study of Religion. 11(1), 1-15.
  • Hafeez, H. (2015). Pakistani Cinema Through A Transitional Lens. https://www.researchgate.net/publicati on/303898261_Pakistani_Cinema_throu gh_a_transitional_lens
  • Hall, S. (1989).
  • Hamed, C. J. (2008). Nationalism and Pakistan.
  • Hastings, A. (1997). The construction of nationhood: Ethnicity, religion and nationalism. Cambridge University Press.
  • Hoffman, B. (2006). Inside terrorism. Columbia University Press.
  • Huddy, L., & Khatib, N. (2007). American patriotism, national identity, and political involvement. American journal of political science, 51(1), 63-77.
  • Hughey, M. W. (2010). The white savior film and reviewers' reception. Symbolic
  • Hurwitz, J., & Peffley, M. (1999). International attitudes. Measures of political attitudes,
  • Jamal, A. (2003). Marketing in a multicultural world: The interplay of marketing, ethnicity and consumption. European Journal of Marketing, 37(11/12), 1599- 1620.
  • Jones, D. (1967). The phoneme: Its nature and use. Heffer.
  • Jost, J. T. (2006). The end of ideology. American Psychologist, 61(7), 651.
  • Kapoor, K. (2018). Representation of Female Characters through Item Songs in Selected Hindi Movies. International Journal of Social Sciences and Humanities (IJSSH), 2(1), 1-9.
  • Katz, E., Blumler, J. G., & Gurevitch, M. (1973).Uses and gratifications research.
  • Kirchherr, J., Reike, D., & Hekkert, M. (2017). Conceptualizing the circular economy: An analysis of 114 definitions. Resources, Conservation and Recycling, 127, 221232.
  • Kirk, G. (2016). 'A camera from the time of the British': film technologies and aesthetic exclusion in Pakistani Cinema. Screen, 57(4), 496-502.
  • Lapsley, R., & Westlake, M. (2006). Film Theory: An introduction. Manchester
  • Lawrence, J. S., & Jewett, R. (2002). The myth of the American superhero. Wm.
  • Lindvall, T. (2005). Religion and film: Part II: Theology and pedagogy. Communication research trends, 24(1), 3-40.)
  • Martin, J. L. (2015). What is ideology? Sociologia, Problemas e Práticas, 77, 9-31
  • McQuail, D. (1987). Mass communication theory: An introduction. Sage Publications, Inc.
  • Metz, C. (1985). Photography and fetish. October, 34, 81-90.
  • Mohajan, H. K. (2018). Qualitative research methodology in social sciences and related subjects. Journal of Economic Development, Environment and People, 7(1), 23-48.
  • Mulvey, L. (1975). Visual Pleasure and Narrative Cinema. Screen 16.3 Autumn. 6-18.
  • Neuman, W. L. (2011). Social research methods: Qualitative and Quantitative Approaches. Boston: Allyn& Bacon
  • Nandakumar, S. (2011). The Stereotypical Portrayal of Women in Commercial Indian Cinema (Doctoral dissertation).
  • Nichols, B. (2002). Film Theory and the revolt against master narratives,
  • Plate, S. B. (2017). Religion and Film: Cinema and the Re-creation of the World. Columbia University Press.
  • Rizvi, W. R. (2014). Visual Pleasure in Pakistani Cinema (1947-2014).
  • Rodriguez, A. (2009). Pakistan's film industry is in collapse. Los Angeles Times.
  • Sadughi, N. (2011). The Representation of Women in Iranian Popular Cinema after the Revolution (1979) (Doctoral dissertation, Eastern Mediterranean University (EMU)).
  • Schlesinger, P. (2000, p.23). The Sociological scope of 'national Cinema'. Cinema and nation, 19.
  • Shackle, S. (2018). Rising From The Ashes: A New Era in Pakistani Cinema. Retrieved From: https://emerge85.io/Insights/rising- from-the-ashes-a-new-era-in- pakistanicinema
  • Talbot, S. (2008). 'Us' and 'Them': Terrorism, conflict and (O) ther discursive formations. Sociological Research Online, 13(1), 15-30.
  • Tirumala, L. N. (2009). Bollywood movies and cultural identity construction among.
  • Tiwari, k. (2019). Queer voices deconstructing gender binaries
  • Tom, E. W. (2014). Social Constructs in Film Culture: The Effect of it on the Performing Arts, and the Destroyed Association of Signs to Enhance Meaning. University Press.
  • Viswanath, G., & Malik, S. (2009). Revisiting 1947 through popular Cinema: a comparative study of India and Pakistan. Economic and Political Weekly, 61-6
  • Adorno, T. W. (1950). The authoritarian personality, New York (Harper & Brothers) 1950.
  • Adria, M. (2010). Technology and nationalism. McGill-Queen's Press- MQUP.
  • Ali, A. (2015). Violence against women in Pakistani feature films. International Journal of Academic Research and Reflection, 3(2), 68-76
  • Ali, K., & Ahmad, A. N. (2016). Cinema and society: film and social change in Pakistan. Oxford University Press.
  • Begum, K. (2017). The War Between Moderate and Fundamentalist Muslims in the Pakistani Film, Khuda Ke Liye (In the Name of God).
  • Bilal, A. (2015). Technological Impact on the Art of Moviemaking: Deploying new and convergent media to redefine a model for Pakistan's Cinema (Doctoral dissertation, Nottingham Trent University) Bilal, A. 51/New Developments in Pakistani Cinema.
  • Bilal, A. (2015a). New Developments in Pakistani Cinema. In P. Drummond, ed. The London Film and Media Reader 3: Sixty Essays from FILM AND MEDIA 2013, The Third Annual London Film and Media Conference, London: The London Symposium, 2015. London, 527-
  • Buckland, W. (2011). Review of Richard Rushton, The Reality of Film: Theories of Filmic Realit. New Review of Film and Television Studies, 9(3), 390-394
  • Blumler, J. G. (1979).The role of theory in uses and gratifications studies. Communication Research, 6(1), 9-36.
  • Butler, M. (2004). Film and Community in Britain and France: From La Règle Du Jeuto Room at the Top. IB Tauris.
  • Carron, A. V., Hausenblas, H. A., & Eys, M. E. (1998). Group dynamics in sport. Fitness Information Technology. Morgantown, WV.
  • Elsaesser, T., & Hagener, M. (2015). Film Theory: An introduction through the senses. Routledge.
  • Eric, Egan (2002), Pakistani Cinema: Between the Domestic and the Regional, Asian Cinema, 13(1), 27-38(12).
  • Erigha, M. (2015). Race, Gender, Hollywood: Representation in Cultural Production and Digital Media's Potential for Change. Sociology Compass, 9(1), 78-89.
  • Erndl, K. M. (2016). Religious and national identity in My Name is Khan. Journal of Religion & Film, 20(1), 5.
  • Faruqi, S. (2010). Pakistan's film industry and cinema culture. Dawn News.
  • Ferrara, S. (2013). Steadicam: Techniques and aesthetics. CRC Press.
  • Gazdar, M. (1997). Pakistan Cinema, 1947- 1997. Oxford University Press, USA.
  • Glock Charles, Y. (1972). Images of 'God,' Images of Man, and the Organization of Social Life. Journal for the Scientific Study of Religion. 11(1), 1-15.
  • Hafeez, H. (2015). Pakistani Cinema Through A Transitional Lens. https://www.researchgate.net/publicati on/303898261_Pakistani_Cinema_throu gh_a_transitional_lens
  • Hall, S. (1989).
  • Hamed, C. J. (2008). Nationalism and Pakistan.
  • Hastings, A. (1997). The construction of nationhood: Ethnicity, religion and nationalism. Cambridge University Press.
  • Hoffman, B. (2006). Inside terrorism. Columbia University Press.
  • Huddy, L., & Khatib, N. (2007). American patriotism, national identity, and political involvement. American journal of political science, 51(1), 63-77.
  • Hughey, M. W. (2010). The white savior film and reviewers' reception. Symbolic
  • Hurwitz, J., & Peffley, M. (1999). International attitudes. Measures of political attitudes,
  • Jamal, A. (2003). Marketing in a multicultural world: The interplay of marketing, ethnicity and consumption. European Journal of Marketing, 37(11/12), 1599- 1620.
  • Jones, D. (1967). The phoneme: Its nature and use. Heffer.
  • Jost, J. T. (2006). The end of ideology. American Psychologist, 61(7), 651.
  • Kapoor, K. (2018). Representation of Female Characters through Item Songs in Selected Hindi Movies. International Journal of Social Sciences and Humanities (IJSSH), 2(1), 1-9.
  • Katz, E., Blumler, J. G., & Gurevitch, M. (1973).Uses and gratifications research.
  • Kirchherr, J., Reike, D., & Hekkert, M. (2017). Conceptualizing the circular economy: An analysis of 114 definitions. Resources, Conservation and Recycling, 127, 221232.
  • Kirk, G. (2016). 'A camera from the time of the British': film technologies and aesthetic exclusion in Pakistani Cinema. Screen, 57(4), 496-502.
  • Lapsley, R., & Westlake, M. (2006). Film Theory: An introduction. Manchester
  • Lawrence, J. S., & Jewett, R. (2002). The myth of the American superhero. Wm.
  • Lindvall, T. (2005). Religion and film: Part II: Theology and pedagogy. Communication research trends, 24(1), 3-40.)
  • Martin, J. L. (2015). What is ideology? Sociologia, Problemas e Práticas, 77, 9-31
  • McQuail, D. (1987). Mass communication theory: An introduction. Sage Publications, Inc.
  • Metz, C. (1985). Photography and fetish. October, 34, 81-90.
  • Mohajan, H. K. (2018). Qualitative research methodology in social sciences and related subjects. Journal of Economic Development, Environment and People, 7(1), 23-48.
  • Mulvey, L. (1975). Visual Pleasure and Narrative Cinema. Screen 16.3 Autumn. 6-18.
  • Neuman, W. L. (2011). Social research methods: Qualitative and Quantitative Approaches. Boston: Allyn& Bacon
  • Nandakumar, S. (2011). The Stereotypical Portrayal of Women in Commercial Indian Cinema (Doctoral dissertation).
  • Nichols, B. (2002). Film Theory and the revolt against master narratives,
  • Plate, S. B. (2017). Religion and Film: Cinema and the Re-creation of the World. Columbia University Press.
  • Rizvi, W. R. (2014). Visual Pleasure in Pakistani Cinema (1947-2014).
  • Rodriguez, A. (2009). Pakistan's film industry is in collapse. Los Angeles Times.
  • Sadughi, N. (2011). The Representation of Women in Iranian Popular Cinema after the Revolution (1979) (Doctoral dissertation, Eastern Mediterranean University (EMU)).
  • Schlesinger, P. (2000, p.23). The Sociological scope of 'national Cinema'. Cinema and nation, 19.
  • Shackle, S. (2018). Rising From The Ashes: A New Era in Pakistani Cinema. Retrieved From: https://emerge85.io/Insights/rising- from-the-ashes-a-new-era-in- pakistanicinema
  • Talbot, S. (2008). 'Us' and 'Them': Terrorism, conflict and (O) ther discursive formations. Sociological Research Online, 13(1), 15-30.
  • Tirumala, L. N. (2009). Bollywood movies and cultural identity construction among.
  • Tiwari, k. (2019). Queer voices deconstructing gender binaries
  • Tom, E. W. (2014). Social Constructs in Film Culture: The Effect of it on the Performing Arts, and the Destroyed Association of Signs to Enhance Meaning. University Press.
  • Viswanath, G., & Malik, S. (2009). Revisiting 1947 through popular Cinema: a comparative study of India and Pakistan. Economic and Political Weekly, 61-6

Cite this article

    CHICAGO : Khan, Qaisar, Sher Akbar, and Javeria Zafar. 2022. "Analysis of Audiences' uses and Gratifications in the Selected Pakistani Urdu Films." Global Regional Review, VII (II): 11-23 doi: 10.31703/grr.2022(VII-II).02
    HARVARD : KHAN, Q., AKBAR, S. & ZAFAR, J. 2022. Analysis of Audiences' uses and Gratifications in the Selected Pakistani Urdu Films. Global Regional Review, VII, 11-23.
    MHRA : Khan, Qaisar, Sher Akbar, and Javeria Zafar. 2022. "Analysis of Audiences' uses and Gratifications in the Selected Pakistani Urdu Films." Global Regional Review, VII: 11-23
    MLA : Khan, Qaisar, Sher Akbar, and Javeria Zafar. "Analysis of Audiences' uses and Gratifications in the Selected Pakistani Urdu Films." Global Regional Review, VII.II (2022): 11-23 Print.
    OXFORD : Khan, Qaisar, Akbar, Sher, and Zafar, Javeria (2022), "Analysis of Audiences' uses and Gratifications in the Selected Pakistani Urdu Films", Global Regional Review, VII (II), 11-23
    TURABIAN : Khan, Qaisar, Sher Akbar, and Javeria Zafar. "Analysis of Audiences' uses and Gratifications in the Selected Pakistani Urdu Films." Global Regional Review VII, no. II (2022): 11-23. https://doi.org/10.31703/grr.2022(VII-II).02